Daniel Müller
Daniel was born in Baden in 1964 and studied at the Lucerne School of Arts and Crafts and the Zurich School of Design. His work can be found in various magazines e.g., Neue Zürcher Zeitung (NZZ), Beobachter and Spiegel-Wissen. He also illustrates for the publishing houses Kain und Aber and the Nord-Süd-Verlag. He has been living and working in Zurich as a freelance illustrator since 1993.
Role Models
Recently, while we were having breakfast, a friend asked me why I had such an earnest look on my face while eating my yogurt, almost as if I were engaged in a highly intellectual task. Caught by surprise, I could not come up with a good retort. Though possibly that’s because I seldom look in the mirror when I’m eating yogurt. Several days later, and caught up in something completely different, an image of my Dad popped into my mind. Suddenly, I remembered how, as a child, I would sit opposite Continue »
Beliefs, Love, Branding
Once upon a time, I worked in an office with an extremely short-fused colleague. Instead of thinking for himself, he tended to ask questions out aloud. Does someone know why? Does anybody know what? Where is ... anyway? ... Continue »
Güzin Kar - I think, therefore I Eames
When, as a child, I went with my parents to visit family friends on Sundays, an event that occurred more frequently than I would have liked, I knew from the outset that during the critique, which inevitably followed the ... Continue »
Alain de Botton - Rebranding Psychotherapy?
For centuries in the West, there was a figure in society who fulfilled a function that is likely to sound very odd to modern secular ears. He (there were no she's in the role) didn't sell you anything or fulfill any mate... Continue »
Markus Kavka - MTV or: My Life as a Brand
A few weeks ago, something very strange happened to me. I was doing a gig as a DJ at an open-air techno festival when, at around 8 p.m., a heavy storm broke over the grounds, eventually leading to a blackout. My set was ... Continue »
Joey Goebel – A Life in Logos
It was not the proudest moment of my childhood when I had to walk up to my teacher in the middle of class and say, “I think I might be wearing someone else’s shoes.” In 1987 everyone in the second grade wore Eastla... Continue »
Sibylle Berg - From Aldi to America
The parking attendant is a friendly, mature gentleman in his forties. That’s old in Hollywood. He greets clients with unsettling geniality. Is he really that happy or is he an actor? He probably earns about three dolla... Continue »
Juli Zeh - The Kellogg’s Trauma
“Kellogg’s!” Paradise’s name on earth. Except that we never got Kellogg’s, at least not at home, so we had to resort to the generosity of our friends’ parents who would let us sleep over on weekends. In the m... Continue »
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