Bild/Picture Fashion brands

Fashion brands

Be it an old fashion that has been rediscovered or a style chosen at random, and then copied so often that it becomes a trend – or someone consciously aiming to create a brand. As trends and designs change at a breathless pace, in the fast-moving world of fashion, brands are often the only constant. Continue »

Bild/Picture Food brands

Food brands

The trend towards healthy and exclusive food products is again gaining in importance and will soon become a billion-dollar market. Increasingly, consumers are opting for authentic brands that deliver what they promise. We will be presenting a continuous selection of exciting and unique food brands. Continue »

Bild/Picture Journal


In our journal, the empty space belongs to the most imaginative and inspiring brands. We’ll point out which brands and ideas made us look and will feature some everyday brand inspiration from around the globe. And we will be happy if you'll share yours with us! Continue »


Misguided Middle-Class Attitudes

Around here, money matters are generally kept private. They aren’t really discussed much: who earns what salary, how much people pay for their rent or clothes is considered a personal matter. Naturally, we all have our own relationship with money; a relationship, which, once it becomes even slightly exposed, quickly reveals something about every single one of us. Whether it’s the individual who disappears to the rest room whenever the check’s been called for, or the person who’s always flaunting Continue »


My Brand – Levi's

To tell the truth, I'm not a big fan of brands. I prefer NOT having things. No thanks, I'd rather not have an iPhone, or carry a Samsung or ITC tracking device with me everywhere I go. No sir, not me! Nor do I want to be seen with an IWC Portuguese on my wrist, and I'd be embarrassed to own a BMW Cayenne. I don't feel the urge to drink Perrier either, tap water will do me fine, thank you. Basically, I don't need any brands in my life. There is one though, that means a lot to me. Continue »

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